Emilio 

de Armas

UX   IxD   UI   IA
PROJECT LEAD, PRINCIPAL & DESIGNER

E

An Information Architect and User Experience Specialist with more than 17 years of successful work to his name.

Addressing fluid demands and dynamic requirements? Easy!

Managing deadlines and customer expectations? Not a problem!

Providing innovative, high-quality solutions to complex situations? Every time!

He can tackle any project at any stage of its development or nurture it from conception to implementation.

In either case, the product is always well thought out and flawlessly delivered.

01 PROFESSIONAL

THESE ARE MY TOOLS

OMNIGRAFFLE

95%

MICROSOFT VISIO

95%

AXURE

80%

SKETCH

FIGMA

70%

70%

INVISION

70%

UXPIN

70%

HTML & CSS

80%

PHOTOSHOP

70%

INDESIGN

70%

WORD & EXCEL

90%

POWERPOINT & KEYNOTE

85%

SPANISH FLUENCY

100%

 

“Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.”

Antoine de Saint-Exupery

02 PORTFOLIO

MY LATEST WORK

03 Experience

MY LIFE AS A UX

2014-2015

ADT - MOBILE TECH

2016-2017

CARNIVAL CRUISES

SAPIENT

Manager of Experience Design

Redesigned part of their booking process and recommended the introduction of emerging technology solutions to enhance their users' experience. 

SAPIENT

Manager of Experience Design

Created a mobile/tablet application to facilitate technician's work. Built an interactive prototype to help client understand the process and drive agile requirements gathering.

2011-2014

NORWEGIAN CRUISES

SAPIENT

Manager of Experience Design

Led the UX track of a comprehensive $9M redesign of their website during a multi-year project, and created design solutions to improve communication and functionality on their mobile and desktop platforms. 

2004-2006

CELEBRITY CRUISES

PLANNING GROUP INTERNATIONAL

Information Architect

Architected and developed their website from the ground up, including all revenue-generating systems. 

2009-2010

GW UNIVERSITY

SAPIENT

Senior Information Architect

Led and managed the creation and documentation of a unified user experience solution for all the different schools and programs. 

2006-2008

DORAL BANK, PR.

SAPIENT

Information Architect

Led the implementation of a new branding strategy. Designed and launched an improved online banking application. 

2000-2003

FLORIDA STATE UNIVERSITY

Webmaster & Assistant Network Administrator

Redesigned, developed and maintained two department websites, implementing intelligent architecture and coordinating different web projects and additions. 

04 SERVICES

THIS IS WHAT I CAN DO...
 
 
 

STRATEGY

UX Strategy

Goal Analysis

User Stories & Personas

User Journeys

Site Maps & Flows

Heuristic Evaluations

Competitor Analysis

Features Roadmaps

Project LOE Estimations

DESIGN

Information Architecture

Concept Wireframes

High/Low Fidelity Wireframes

Templates & Layouts

Navigation Systems

Modular Design

Responsive Design

Clickable Prototypes

Mobile Design

USER TESTING

Metrics Analysis

Tree Testing

Card Sorting

Story Boards

Test Scripts

Usability Testing

A/B Testing

Participant-Centric Analysis (PCA)

Accessibility Analysis

QA Testing

DOCUMENTATION

Use Cases

Scope Matrixes

User Scenarios

Requirements Gathering

Annotations

Client Workshops

Current State & Gap Analysis

Pattern Libraries

Visual Styleguides

05 PROCESS

... AND THIS IS HOW I DO IT

Careful design and a user-centered approach. I research, build and test every solution to make sure the work is done right and without delay.

UNDERSTAND

I research your users' needs and desires. We determine and clarify your goals and expectations.

I'd be interested to hear from you and to work on your next project. Is it a web or mobile design, a website redesign or usability testing? Or is it something else? However complex the challenge, I am here to help you and your users.

Send me an inquiry and I will get back to you as soon as I can!

Address: Miami, FL

Phone: 1.786.246.4349

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06 CONTACT

LET'S TALK ABOUT YOUR PROJECT!